“We Imported GHS 5M Worth of Watches—Now It’s All Gone” – Watch Sellers Lament Losses in Adum PZ Fire
Devastating fire at Adum PZ reduces shops to ashes as traders recount millions in losses and call for urgent support.
The Watch Sellers Association has revealed that watches worth millions of Ghana cedis were destroyed in the raging fire that gutted Adum PZ on Friday, March 21, 2025.
The blaze, which broke out around 5 AM at the bustling Blue Light arena near Hello FM, rapidly consumed several shops housed in two-storey buildings. Firefighters battled the flames as traders watched their investments go up in smoke.
While the Ghana National Fire Service continues to investigate the exact cause of the fire, Kwame Wiredu, Treasurer of the Watch Sellers Association, speaking on Lawson TV/Radio Ghana Se Sen, recounted what they had gathered from the night security guards.
According to him, the watchmen reported that the previous night, there was a power outage, and about ten electrical wires had fallen, with one landing on a trader’s rubber items.
Wiredu disclosed that he had imported watches worth GHS 5 million after Christmas, but an estimated GHS 8–9 million worth of merchandise had been reduced to ashes.
Chairman of the association, Tieku Addai, also confirmed that his two shops and a wholesale outlet were completely destroyed in the inferno.
The affected traders are now calling for urgent support as they struggle to recover from the devastating losses.
